Oh no! It’s Friday the13th! 

What gets scarier than Friday the 13th? Follow up, of course. Especially, picking up the phone.

It’s easy to fall into the rut of only following up with email. And to convince yourself that, since you’re sending one email at a time, you’re being personal. 

But there is still something powerful about the phone. 150 years old, it’s still effective. 

As I told one group in a training this week, there are two possibilities:

1. You leave a message – that’s short, convenient for you, and they get to hear your energy and tone of voice.
2. You get to talk with them – it’s amazing how willing people are to talk whey they answer the phone! In one phone call, you can get so many details efficiently taken care of.